n recent months, the news of Shanghai's comprehensive implementation of "garbage sorting" has attracted much attention. In addition to the emergence of various related jokes, "garbage entrepreneurship" seems to be hot.
According to data from Tianyan Information, at the end of June, the number of new garbage sorting companies registered reached 70, with registered capital ranging from hundreds of thousands to tens of millions.
Among them, 53 new companies were phone number list registered in one week (June 24-June 30).
At the same time, big companies such as Alipay and Ele.me have also launched projects to throw garbage on their behalf.
Figure 1 Number of newly registered companies at the end of June
But if we rewind the time line to 2015, we can also see that garbage collection and O2O rides into the Internet entrepreneurial boom.
However, the Internet + garbage sorting startups that have followed the trend in recent years have almost been wiped out: whether it is the pick-up and sale, recycling brother, casual recycling, etc. that have long been lost in the entrepreneurial trend, or the huge financing just received last year but recently But the little yellow dog who encountered the big problem of the broken capital chain.